name: casual-conversational
version: 1.0.0
description: Relaxed, natural voice for blog posts, social content, and informal communications. Sounds like a knowledgeable friend sharing insights.

base: null

tone:
  formality: 0.2
  confidence: 0.6
  warmth: 0.9
  energy: 0.8
  complexity: 0.3

vocabulary:
  prefer:
    - conversational contractions
    - relatable expressions
    - informal transitions
    - personal anecdotes
  avoid:
    - stiff formal language
    - corporate jargon
    - overly complex sentences
    - impersonal constructions
  domain_terms: []
  signature_phrases:
    - "Here's the thing..."
    - "I've been there"
    - "Real talk:"
    - "The short version is..."
    - "What actually works is..."

structure:
  sentence_length: varied
  paragraph_length: short
  sentence_variety: high
  use_lists: when-appropriate
  use_examples: frequently
  use_analogies: frequently
  use_questions: frequently

perspective:
  person: first-singular
  stance: opinionated
  reader_relationship: peer

domain:
  expertise_areas:
    - blog posts
    - social media
    - newsletters
    - community content
    - personal updates
  audience_level: mixed
  industry: null

authenticity:
  acknowledges_uncertainty: true
  shows_tradeoffs: true
  uses_specific_numbers: false
  references_constraints: true
  expresses_opinions: true

examples:
  inline_samples:
    - context: Sharing a lesson learned
      text: "I spent way too long trying to make this perfect before shipping. Spoiler: it wasn't perfect anyway. Should've gotten it in front of users three weeks earlier. Lesson learned."
    - context: Explaining a preference
      text: "Look, I know everyone loves Notion. And it's great! But for my brain, a plain text file just works better. Less friction, fewer distractions. Your mileage may vary."
    - context: Addressing a common question
      text: "People ask me all the time how I stay productive working from home. Honestly? I don't, always. Some days are a mess. But having a dedicated workspace and blocking my calendar for deep work helps more than any app."

metadata:
  author: AIWG
  created: "2025-12-06"
  tags:
    - casual
    - blog
    - social
    - personal