// Copyright 2026 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

syntax = "proto3";

package google.ads.googleads.v21.enums;

option csharp_namespace = "Google.Ads.GoogleAds.V21.Enums";
option go_package = "google.golang.org/genproto/googleapis/ads/googleads/v21/enums;enums";
option java_multiple_files = true;
option java_outer_classname = "AdGroupAdPrimaryStatusReasonProto";
option java_package = "com.google.ads.googleads.v21.enums";
option objc_class_prefix = "GAA";
option php_namespace = "Google\\Ads\\GoogleAds\\V21\\Enums";
option ruby_package = "Google::Ads::GoogleAds::V21::Enums";

// Proto file describing ad_group_ad primary status reasons.

// AdGroupAd Primary Status Reason. Provides insight into why an ad group ad is
// not serving or not serving optimally. These reasons are aggregated to
// determine an overall AdGroupAdPrimaryStatus.
message AdGroupAdPrimaryStatusReasonEnum {
  // Possible ad group ad status reasons.
  enum AdGroupAdPrimaryStatusReason {
    // No value has been specified.
    UNSPECIFIED = 0;

    // Used for return value only. Represents value unknown in this version.
    UNKNOWN = 1;

    // The user-specified campaign status is removed. Contributes to
    // AdGroupAdPrimaryStatus.REMOVED.
    CAMPAIGN_REMOVED = 2;

    // The user-specified campaign status is paused. Contributes to
    // AdGroupAdPrimaryStatus.PAUSED.
    CAMPAIGN_PAUSED = 3;

    // The user-specified time for this campaign to start is in the future.
    // Contributes to AdGroupAdPrimaryStatus.PENDING.
    CAMPAIGN_PENDING = 4;

    // The user-specified time for this campaign to end has passed. Contributes
    // to AdGroupAdPrimaryStatus.ENDED.
    CAMPAIGN_ENDED = 5;

    // The user-specified ad group status is paused. Contributes to
    // AdGroupAdPrimaryStatus.PAUSED.
    AD_GROUP_PAUSED = 6;

    // The user-specified ad group status is removed. Contributes to
    // AdGroupAdPrimaryStatus.REMOVED.
    AD_GROUP_REMOVED = 7;

    // The user-specified ad status is paused. Contributes to
    // AdGroupAdPrimaryStatus.PAUSED.
    AD_GROUP_AD_PAUSED = 8;

    // The user-specified ad status is removed. Contributes to
    // AdGroupAdPrimaryStatus.REMOVED.
    AD_GROUP_AD_REMOVED = 9;

    // The ad is disapproved. Contributes to
    // AdGroupAdPrimaryStatus.NOT_ELIGIBLE.
    AD_GROUP_AD_DISAPPROVED = 10;

    // The ad is under review. Contributes to AdGroupAdPrimaryStatus.PENDING.
    AD_GROUP_AD_UNDER_REVIEW = 11;

    // The ad is poor quality. This is determined by the serving stack that
    // served the Ad. Contributes to AdGroupAdPrimaryStatus.LIMITED.
    AD_GROUP_AD_POOR_QUALITY = 12;

    // No eligible ads instances could be generated. Contributes to
    // AdGroupAdPrimaryStatus.PENDING.
    AD_GROUP_AD_NO_ADS = 13;

    // The ad is internally labeled with a limiting label. Contributes to
    // AdGroupAdPrimaryStatus.LIMITED.
    AD_GROUP_AD_APPROVED_LABELED = 14;

    // The ad is only serving in the user-specified area of interest.
    // Contributes to AdGroupAdPrimaryStatus.LIMITED.
    AD_GROUP_AD_AREA_OF_INTEREST_ONLY = 15;

    // The ad is part of an ongoing appeal. This reason does not impact
    // AdGroupAdPrimaryStatus.
    AD_GROUP_AD_UNDER_APPEAL = 16;
  }
}